Smart digital marketing
for classifieds networks
Focused individual marketing. Broad collective impact.
Trusted by dozens of classifieds networks around the globe
problem
Agents know best what to promote, but it’s the network that has the marketing muscle
When you have only one of each item, strategically advertising the right ones is key. Promoting items that don’t need extra attention is just wasting valuable resources in that case. Individual agents know best which items could benefit most from a boost, but it’s the network that has the collective data and brand power to maximize the impact.
solution
Let agents boost autonomously, with central management and control by the network
Our self-service platform enables agents to boost items themselves on Facebook, Instagram, Google and TikTok, with the network retaining centralized management and oversight. It empowers agents to act quickly on their local insights, while the network can still leverage its overarching data and maintains control over brand standards.
Gauthier Creytens
Performance Marketeer
The Itemwise self-service platform has brought a new level of efficiency to Accent. It allows our agents to easily boost the right jobs based on their unique insights, while still giving us central control over the marketing budget and the ability to oversee and maintain brand consistency. This approach has empowered our agents and ensures we're making the most of our marketing efforts. It provides the perfect balance between local autonomy and central oversight.
Reinforce your brand without central effort
With our self-service platform, agents can independently manage their marketing, promoting their own items without needing central support. This decentralized approach essentially has them doing all the hard work to reinforce the network brand, without requiring any central effort.
Strengthen the core value of your network
The core value proposition of a classifieds network is empowering its members with greater marketing reach. Our self-service platform gives agents the tools they need to amplify their presence, strengthening both their individual success and the network as a whole.
Eliminate budget waste with credits
Agents receive credits to launch boosts through the self-service platform. This empowers them to leverage their local insights, ensuring only the most relevant items are boosted, while the network retains control over the overall marketing budget and its allocation.
Bring passive consumers within reach
Our social media boosts enable you to reach potential consumers where they spend their time—even those who aren’t actively looking on the traditional search portals. Over 25% of consumers are passive, making this a powerful way to engage a broader audience and generate more leads.
Combine with steered general campaigns
With steered general campaigns, we automatically prioritizes listings that really require extra visibility, helping you manage one-of-a-kind items efficiently without relying solely on manual boosts.
Integrate with your back office environment
Whether via Single Sign-On (SSO) for enhanced security and a seamless user experience, or through our Bridge API for custom integrations, Itemwise can integrate tightly with your existing back office.
Ready to take your network marketing to the next level? Have us contact you for more info: